RAG & BONE wanted to speak to its core brand ethos: "Quality Guaranteed". This video was central to the consumer-facing rebrand across all platforms including in-store, social, online and OTT initiatives. Rather than create a simple “talking head” spot, I delivered a memorable, visually compelling piece incorporating campaign imagery and an elevated, cinematic look.
Title: "Quality Guaranteed"
Client: Rag & Bone
Agency: Mustache Agency
Role: Director, Creative Director
Platform: In-Store, Digital, Social
Notes: Brand Manifesto video w/ Marcus Wainwright for In-Store and Digital